Thursday, January 9, 2025 Virtual Conference

Peter Palmér, LPPDE and Juha Tammi, Lean Association of Finland - Welcome and Instructions

Peter and Juha represent the two organization who organize these virtual online events and will moderate the Virtual Summit.

Dirk Holste, Think Flow – Advancing Hardware Development: A Learning-Centric Approach to Drive Innovation

This presentation explores a learning-centric approach to hardware development that advances traditional methods and accelerates innovation. By prioritizing adaptability, modularization, and frequent learning cycles, this approach addresses the challenges of increasing product complexity, evolving technologies, and increased customer expectations. Key strategies - such as value-based slicing, planned integration, and robust modular design - enable teams to innovate faster, reduce risks, and deliver high-quality products.

Dirk Holste has over 25 years of leadership experience, I specialize in enabling organizations to overcome complex challenges in product development. My approach focuses on identifying constraints, tailoring solutions, and driving meaningful change. Whether working in software, hardware, or systems engineering, I help organizations optimize their processes to reduce lead times, enhance efficiency, and accelerate innovation.

Key Strengths:

• Problem-driven transformation
• Cross-functional collaboration
• Continuous process optimization

My passion lies in applying learning-based principles to hardware development, promoting adaptability, and fostering continuous innovation. Through modularization, planned learning loops, and value-based slicing, organizations can transform their product development processes into strategic enablers of growth and efficiency.

Virpi Rowe, WikiAgile – Revolutionizing Product Development with MobAI

How are leading organizations revolutionizing product development to stay ahead in a rapidly evolving world? This session begins by examining how companies like Tesla innovate, focusing on modular design, fast iteration cycles, and empowering teams to make data-driven decisions. Building on these principles, MobAI offers a methodology that integrates AI into collaborative teamwork, enabling continuous learning and adaptability. Learn how MobAI can help your organization rethink its approach to product development, embrace new opportunities, and achieve impactful results.

Virpi Rowe has over 30 years of experience driving product development and organizational transformation across diverse industries. As the CEO of WikiAgile Oy, she focuses on integrating AI into teamwork to reshape how teams collaborate and deliver results. Inspired by the approaches of industry leaders like Tesla, Virpi helps teams achieve high performance and create meaningful, impactful products.

Fredrik Viljesjö, We Are Movement – Engineering, Communication, and Automation: Accelerating Learning in Product Development

Too often, product development revolves around rigid rituals and over-prescribed methodologies. But the core objective remains the same: empowering engineers to quickly produce a verifiable increment of a product and gain valuable feedback sooner. In this session, we will explore common communication patterns that enable truly effective collaboration—reducing administrative overhead and ensuring that vital knowledge flows freely. We will also discuss why automation is essential for speeding up feedback loops, highlighting how the right tools and processes can transform guesswork into rapid learning. Learn practical ways to strengthen team communication, streamline collaboration, and harness automation to accelerate your product development cycle.

Fredrik Viljesjö is one founder of We Are Movement and works as an Advisor, Enterprise Agile Coach, and DevOps/Architecture Coach with a broad and deep skill set. With 15 years of experience in development, coaching, and management, he has worked with multinational companies in Stockholm to guide them through their Lean / Agile journey.

Guiding and training development organizations to deliver value. From overall strategy and portfolio to individual development teams. He knows the whole chain of activities required for DevOps and Agile work, from getting people to collaborate better to implement a CI/CD pipelines.

Final reflections and remarks

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By Juha Tammi & Peter Palmér

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